How good is the BLE solution in your prototype hardware? What functional range can you expect from your final product? How about battery life?
RF design is always a tricky topic, so avoiding it as much as possible is generally the right approach for small companies and fast design cycles. Unfortunately even if you're using an off the shelf module, you still need to know how well it's going to work for your product and your customers, and you don't want to wait until you have the product in your hands to find out.
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Testing a Bluetooth LE link in 3 easy steps
Tom Elliot is an electrical engineer who's worked in R&D, product development. He brings design thinking to hardware design and technical expertise to product decisions. Outside engineering, Tom is hooked on architecture and minimal design, and loves to play Ultimate Frisbee.